David Lecours speaking at SMPS Build Business

In addi­tion to con­sult­ing, firms often hire David Lecours to pro­vide AEC Train­ing on sto­ry, info­graph­ics, cre­ativ­i­ty, and slide pre­sen­ta­tions.

While high­ly enter­tain­ing, David’s train­ing ses­sions pri­mar­i­ly inform and edu­cate. Grow­ing up with an award-win­ning first-grade teacher as a moth­er, David makes the com­plex easy to under­stand, and fun.

David trains and speaks at con­fer­ences and pri­vate A/E/C firm engage­ments. Train­ing ses­sions range from 90 min­utes to 3 hours with top­ics list­ed below. Speak­ing is typ­i­cal­ly a 50-minute keynote address. Fees range from $3000–$5000 + trav­el expens­es.

David Lecours makes a point as a professional speaker

Upcoming AEC Training Events

SMPS Nation­al Build Busi­ness Con­fer­ence, August 16, Emcee, MAX Talks
SMPS Pacif­ic Region­al Con­fer­ence, Feb 1, Hon­olu­lu, HI, Steal­ing From Surf Brand For Firm Dif­fer­en­ti­a­tion

Evergreen Topics

Trojan Horse carrying emotion

Three Sto­ries A/E/C Mar­keters Must Mas­ter

Thriv­ing A/E/C Mar­keters embrace the pow­er of nar­ra­tive to win new busi­ness and attract great tal­ent. You need to clear­ly and suc­cinct­ly tell your firm’s sto­ry when talk­ing with prospec­tive team­ing part­ners, clients and employ­ee recruits. Sto­ry cre­ates an emo­tion­al con­nec­tion with poten­tial clients that will sep­a­rate your firm from the herd. Har­ness­ing the pow­er of sto­ry in your projects, inter­views, biogra­phies and web­sites is essen­tial to win­ning new work.

Atten­dees Will Learn

  • What is Sto­ry, and why does it work as a per­sua­sive tool
  • To Move your listener’s hearts, and their feet and wal­let will fol­low
  • The essen­tial struc­ture of a com­pelling sto­ry
  • The fun­da­men­tals of good sto­ry­telling – deliv­ery is a learned process
  • The 3 sto­ries you must tell mas­ter­ful­ly


Change The World Slide by Slide

Change The World Slide by Slide:
How To Devel­op, Design and Deliv­er Slide Pre­sen­ta­tions Like a Pro
You’ve got a pre­sen­ta­tion inter­view com­ing up that could change the his­to­ry of your firm. You want to per­suade, inform and enter­tain your audi­ence with a pre­sen­ta­tion that changes the world. Or, maybe just your world. Note that this is NOT a train­ing ses­sion about Pow­er­point soft­ware. It is a sem­i­nar about time­less prin­ci­ples of effec­tive visu­al sto­ry­telling to help you and your firm win new busi­ness.

Atten­dees Will Learn

  • How to Avoid Death by Pow­er­Point
  • The Pre­sen­ta­tion Secrets of Steve Jobs
  • Where to Find Great Pho­tog­ra­phy and Illus­tra­tion
  • Graph­ic Design Prin­ci­ples: Col­or, Fonts, Back­grounds, Bal­ance, Hier­ar­chy
  • How to Use a Con­fi­dence Mon­i­tor So You Don’t Have to Mem­o­rize Your Pre­sen­ta­tion
  • The Pow­er of Mul­ti­me­dia+ Motion: How To Use Builds, Tran­si­tions, Video, Deliv­ery Tools, Tech­niques and Stage­craft
  • How To Write Mem­o­rable Con­tent

Note: This Train­ing Sem­i­nar is also avail­able for pur­chase on DVD or online view­ing. To pur­chase, vis­it here


Become a Cre­ative Super­hero:
How To Gen­er­ate Ideas To Help Your Firm Stand Out

Cre­ative ideas are essen­tial to dis­tin­guish your firm from your com­peti­tors. But cre­ative ideas don’t just mag­i­cal­ly appear like super­heroes. Even if you con­sid­er your­self cre­ative, you can learn to boost your cre­ative out­put. Draw­ing upon lessons learned from arche­typ­al super­heroes, you will refine your own cre­ative process to gen­er­ate break­through ideas and “leap tall build­ings in a sin­gle bound.” You will put the­o­ry into action by design­ing a super­hero super­suit (no draw­ing skills nec­es­sary).

Atten­dees Will Learn

  • Why right-brain­ers will rule the future
  • To increase your cre­ative out­put
  • Impor­tance of rit­u­al
  • Cre­ative cat­a­lysts and over­com­ing cre­ative kryp­tonite (blocks)
  • Indi­vid­ual and Group Brain­storm­ing tech­niques
  • How to deliv­er ideas that get approved

Pho­tos from recent How To Become a Cre­ative Super­hero train­ing ses­sion.

Two Creative Superheroes

Creative Superhero Group


Train­ing Tes­ti­mo­ni­als

To say that I found your “Chang­ing the World Slide by Slide” train­ing sem­i­nar enlight­en­ing would be putting it mild­ly. Most of our pro­fes­sion­al lives are pep­pered with Pow­er­Point pre­sen­ta­tions. As a cura­tor of PechaKucha Night San Diego pre­sen­ta­tion series, I have wit­nessed more than my fair share. I know which ones have res­onat­ed, but this con­cise and infor­ma­tive sem­i­nar helped me under­stand WHY some do, and some don’t. Down to the detail, it all made so much sense, and as a result not only do I view pre­sen­ta­tions dif­fer­ent­ly, but I imme­di­ate­ly changed some of my own ques­tion­able pre­sen­ta­tion prac­tices. Can’t thank you enough!”  –Leslee Schaf­fer, Exec­u­tive Direc­tor, San Diego Archi­tec­tur­al Foun­da­tion

You did such an amaz­ing job last Fri­day with your sem­i­nar. I left feel­ing so inspired and excit­ed to use my new cre­ative knowl­edge. There was great infor­ma­tion packed into every minute of your pre­sen­ta­tion and my atten­tion nev­er waivered–I couldn’t believe how fast the two hours flew by. Thank you for shar­ing your exper­tise!!” –Lisa Jar­ret, Fer­gu­son Pape Bald­win Archi­tects

Your sem­i­nar was com­pelling and inspiring–exactly what we need­ed in these tough eco­nom­ic times. Thank you for your care­ful prepa­ra­tion. I came away from your pre­sen­ta­tion with a renewed excite­ment for brand­ing.” –Kamala Kures­man, U.S. Green Build­ing Coun­cil

I am a Pro­fes­sor of Biol­o­gy at a top uni­ver­si­ty, UCSD. I have been teach­ing under­grad­u­ate class­es for 14 years and giv­ing pow­er­point sem­i­nars the world over for 12 years. I have been praised for the dynam­ic talks I give. One class with David Lecours total­ly changed my slide pre­sen­ta­tion. Not one slide stayed the same. And it has worked out for the best! David’s sem­i­nar is fan­tas­tic and will improve your abil­i­ty to con­nect and com­mu­ni­cate with your audi­ence. Whether you are a new­com­er or a Pow­er­Point vet­er­an like myself, David’s class is great! – Raf­fi Aroian, Pro­fes­sor of Biol­o­gy, UCSD and Founder, Worm­free World


The Cre­ative Super­hero sem­i­nar was very good. You have a great way of look­ing at the top­ic and you express thoughts very well. Over­all, it was inspir­ing. When I arrived back at the office, I was ready to tack­le the sam­ple project I start­ed on dur­ing the ses­sion. Last night I had an idea come to me as I was mak­ing my way into bed. Thanks to your advise, a note pad was on the night stand and I made a note of the idea right away. Thanks for speak­ing to our SMPS chap­ter!”  –Kel­ly Micha­jlenko, Harley Ellis Dev­ereaux Archi­tects

I want­ed to thank you because your pre­sen­ta­tion was so rel­e­vant to what I have been going through at work. I am man­ag­ing our firm’s web­site redesign process.  I had been strug­gling with all the deci­sion mak­ing that’s involved, and I just couldn’t seem to get any­thing done. After attend­ing your pre­sen­ta­tion I real­ized that the only way I could make any progress is if I was able to stop mul­ti­task­ing and real­ly ded­i­cate a full day to the cre­ative process. I even put a bunch of print screens with ideas and task break­downs up on one of our walls at the office! I want­ed to let you know that you real­ly made an impres­sion.” –Rachel Emme, Roes­ling Naka­mu­ra Ter­a­da Archi­tects